In today’s tech-savvy culture, there is no excuse for having poor quality photographs and video in your client’s real estate listings. Realtors are quickly seeing the benefit of drone technology and high resolution aerial photography to make their client’s listings stand out among the sea of competition. In this competitive market, it is advantageous to make your listings stand out and close the deals faster. Drone-based aerial photography can give you that competitive advantage! Here are some of the reasons that you should consider hiring a Part 107 FAA certified drone pilot to collect high resolution aerial photographs to enhance your listings:
Aerial photographs provide a completely different perspective of the property
Typical residential and commercial real estate listings include a variety of ground-based photographs that highlight the exterior and interior areas of the property building and easily-accessible exterior areas. For larger properties with considerable acreage, these ground-based photographs do not fully show the potential buyers the extent of the property and the amenities it has to offer. With drone-based aerial photography, Realtors now have endless possibilities to make their listings stand out above the others, and to highlight certain aspects of the property that ground-based photographs simply cannot capture.
Aerial photographs and video help sell properties quicker
Realtors have a goal of selling their client’s properties quickly. Drone-based aerial photography helps Realtors gain a competitive edge and for a very reasonable price. The price of hiring a Part 107 FAA certified drone pilot to collect aerial photographs is typically 0.1% to 0.3% of the overall property price. According to statistics reported by Real Estate Magazine, properties with accompanying aerial images are 68% more likely to sell than properties without aerial photography. That number continues to increase. Using drone technology also gives Realtors a true advantage over their competitors and shows that they are keeping on top of industry trends.
Making marketing easier
Realtors have so many tasks to tend to during the marketing, advertisement and selling of a property that, many times, it’s difficult for them to carve out the time to take and process high quality photographs and video for the listings. This is compounded by the fact that Realtors juggle numerous listings simultaneously. Part 107 FAA certified drone pilots can make the marketing portion much easier for a nominal fee. The high resolution photographs and videos can be packaged according to the Realtor’s and seller’s needs, post-processed to include property-specific captions and details, and provided as a digital download for quick upload to their website. This is a large weight off the shoulders of Realtors and allows them to get back to doing the part of the job they do best; selling.